The main functions delivered by the company include:
Membership scheme delivery
On-line and off-line marketing campaigns aimed at generating new business and servicing in-region visitors
Management of Tourist Information Centres in Denbighshire and Information Hwbs in Gwynedd
Distribution of tourism literature in North Wales and part Mid Wales plus North West of England, Midlands and South Wales
The company has developed and refocused its activity to meet the requirements of tourism businesses taking into account new media/digital technology and the changing needs of the visitor. The company is headed by Jim Jones, Managing Director with a delivery team of 11 including 2 based at the Distribution Centre in Llandudno Junction. A further 7 members of staff are also employed to operate Tourist Information Centres at Rhyl and Llangollen, and 6 members of staff at Caernarfon/Porthmadog Hwbs.